

Stokan’s point? The players involved with these games are more focused during spring, summer and fall workouts. “They may be playing in this game against somebody who is going to be an all-conference player, an All American - maybe a future NFL player instead of somebody from a (Football Championship Subdivision) school.” They’re not playing against each other (in scrimmages), and the live film allows coaches to coach players up individually the next week and collectively as a team. “So now with these games at the start of the season, they have live film. “The coaches win, because of the great recruiting, but also because of the great opportunity since, as coaches say, the biggest improvement they see in their teams is from Week 1 to Week 2,” Stokan said. They wish to become one of the four members of the College Football Playoff. 11, but both teams care only about the rankings at season’s end. 3 in the Associated Press poll to Oregon’s No. (Photo by Scott Cunningham/Getty Images) Getty Images trophy to the Boise State Broncos after the Chick-Fil-A Kickoff Game against the Georgia Bulldogs at the Georgia Dome on Septemin Atlanta, Georgia. There’s nothing easy about Saturday’s game.ĪTLANTA, GA - SEPTEMBER 03: President of the Chick-Fil-A Bowl Gary Stokan presents the champions. For decades, they pushed for the bosses of their powerhouse college football programs to open their seasons against pitiful opponents for easy victories. Those officials said the 2021 Chick-fil-A Games drew 9.1 million viewers for an all-time total of more than 87.5 million viewers.
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“For the fans who can’t make it here to Atlanta, they still get a chance to watch a great game on TV to open the season,” Stokan said, and according to Chick-fil-A Kickoff officials, the ratings validate Stokan’s comment. “It’s a win for them, because if they want to buy a ticket, they can come to the game,” Stokan said, referring to the average attendance through the years of 67,064 for Chick-fil-A Kickoff games, which his officials said finished the 2021-2022 season outdrawing 43 of the other bowls. You have the traveling fans of the participating teams, along with those who hug most things college football. Then they’ll leave for a big donor dinner that the school has arranged for the donors here in Atlanta.” Stokan added, “Typically, for the Saturday game (as opposed to the Monday game this year featuring Clemson and Georgia Tech), every Friday night, there will be an AD and a president at our reception. “That’s one example why both teams win by playing (in the Chick-fil-A Kickoff Game), and the other example is, since we have such a large alumni base in Georgia (for a slew of teams), a lot of the coaches and (athletics directors) want to come over here, because donor money is huge in Atlanta,” Gary Stokan said, sifting in his mind through the 24 years he has served as CEO, president and visionary of Peach Bowl, Inc., which runs the Chick-fil-A Kickoff Game. Now where should we continue with this financial success story in college football showing more signs of exploding than imploding?Īccording to Bleacher Report, only Florida and Texas produced more college football talent than Georgia for the 2022 recruiting class. They also said that latter number was higher than 30 of the 45 bowls (including all-star games) during the 2021-2022 season for Football Bowl Subdivision schools (FBS).

Chick-fil-A Kickoff officials told me last week their bowls have distributed $101.2 million in team payouts for an average of $5.9 million in total team payouts per game since their inception.
